Sales reporting for EUC Pharmacies

Client Overview

EUC is the largest provider of outpatient healthcare services in the Czech Republic, operating an extensive network of clinics, pharmacies, and laboratories. With a strong focus on digital transformation and patient-centered care, EUC has become a leader in the Czech healthcare industry, offering comprehensive medical services that prioritize quality and accessibility.

Objective

EUC aimed to improve its sales reporting capabilities to gain clearer insights into the performance of individual pharmacies and the entire network. The goal was to quickly and efficiently identify the causes behind sales and margin fluctuations across categories, individual products, and doctor prescriptions.

Our Approach

We developed a customized sales reporting solution using Microsoft Power BI to provide EUC with actionable insights. The solution focused on:

• Comprehensive Sales Analysis

The new reporting system enabled quick identification of the reasons behind sales and margin growth or decline. This analysis covered pharmacy performance at the individual and network levels, with detailed insights into product categories, specific products, and prescription trends from doctors.

• Interactive Dashboards

We designed intuitive, user-friendly dashboards that allowed EUC managers and decision-makers to explore data in depth. This interactive environment made it easier to analyze performance metrics, uncover hidden patterns, and respond to emerging trends.

• Performance Breakdown

The system provided detailed breakdowns by product categories, specific items, and prescribing doctors, helping EUC pinpoint strengths and areas for improvement.

• Training and Support

To maximize the benefits of the new reporting tools, we conducted hands-on training sessions for EUC staff. This ensured that employees at all levels could effectively navigate and utilize the Power BI dashboards to make informed decisions.

Results

The implementation of the Power BI sales reporting system delivered measurable improvements for EUC:

• Faster and Smarter Decision-Making

EUC’s management gained the ability to quickly detect and understand the factors behind sales and margin changes. This led to more responsive and strategic business decisions.

• Operational Efficiency

The detailed analysis of performance across product categories, individual items, and doctor prescriptions allowed EUC to implement targeted strategies for optimizing sales and improving profitability.

• Enhanced Transparency

The clear and interactive visualization of sales data fostered a data-driven decision-making culture within EUC, making insights easily accessible across departments.

• Scalable Solution

The Power BI system was designed with flexibility in mind, ensuring that it can evolve with EUC’s growing operations and future reporting needs.

Conclusion

By implementing a tailored Power BI sales reporting solution, we empowered EUC to gain deep, actionable insights into their sales performance. This enhanced reporting capability allowed EUC to make more informed decisions, optimize operations, and maintain its leadership position in the Czech healthcare market.

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